Everything that happens before everything that needs to happen
Before a line of ink is drawn or code is written, you must define the experience. I'll help you build a customer journey map, outline the real-world problems that need to be solved, and create framework for designing the solution.
I help to guide designers and developers through the process of bringing an experience to life. Keeping execution true to your vision, I help align multidisciplinary teams around a coherent vision, ensuring that your solution remains customer-centered.
If you don't test your design before you launch, the market will test it for you after. I help expose design and strategy to the cold, hard light of reality: testing with real customers, expertly conducted to help you understand & respond intelligently to feedback.
WRITING, EXPLAINING, LEARNING
Occasionally - like, once every two years or so - I write something.
The Apple Watch went on Pre-order today, and for about 15 minutes it was possible to believe that...
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EXPERIENCE & BACKGROUND
I've been working in UX since 1998 - long before we could even argue about what the difference was between UX, IA, and design. I bring deep experience in strategy, analysis, problem definition and team management, and I've worked with some of the largest brands in the world - including 4 of the 5 largest banks in the U.S.
Chamjari Interactive provides Experience Strategy & Design consulting to individuals and businesses of all shapes and sizes, drawing on nearly 20 years of experience in interactive media and business consulting.
Ninja Goat Nutritionals provides high quality nutritional supplements to the endurance, Paleo and cross-fit community. Featuring fatCoffee®, the fastest, easiest way to enjoy super-premium butter coffee anywhere, any time.
Providing customer experience strategy and interaction design expertise to Global 50 clients.
The Archer Group
VP, Experience Design, 2008-2011
Lead a team of UX, Analytics and Strategy consultants for Fortune 500 clients including Chase, SunGard, Wawa and more.
VP, Strategic Services, 2001-2008
Built and lead one of the largest teams of User Experience professionals in the U.S. from 2004-2008. Combined UX with Strategy, Analytics, and Media Planning into Refinery's Strategic Services offering, taking over leadership of that group when Refinery was purchased by G2/WPP in 2007.